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    Saya vs NowServing: Which Online Therapy Platform Is Better in the Philippines?

    Saya Mental Health Team

    Saya Team

    Mental Health Team

    February 15, 2026
    7 min read
    Saya vs NowServing: Which Online Therapy Platform Is Better in the Philippines?

    🔑 Key Takeaways

    Choose Saya if you want: Guided matching with a psychologist or psychiatrist, a structured therapy journey, transparent pricing, and ongoing messaging between sessions.

    Choose NowServing if you want: A large healthcare marketplace, direct search and booking by doctor name, and access to many medical specialties in one app.

    This distinction is important: Saya is built around therapy as a journey, while NowServing operates primarily as a booking marketplace.

    When comparing Saya and NowServing, it's important to understand that they are built for different primary purposes. For many Filipinos navigating therapy for the first time, choosing the right platform can feel overwhelming—so let's break it down.

    Platform Positioning

    Saya online therapy platform Philippines What Is Saya?

    Saya is an online therapy platform in the Philippines focused on connecting users with licensed psychiatrists, psychologists, and counselors through guided matching and structured sessions.

    • Therapy-first design philosophy
    • Continuity-focused with messaging between sessions
    • Transparent pricing with flat rates
    • Support between sessions through in-app messaging

    🏥 What Is NowServing?

    NowServing is a digital healthcare booking platform where users can search and book doctors across many specialties, including mental health.

    • Marketplace model for healthcare
    • Large directory of doctors across specialties
    • Flexible pricing per provider
    • Appointment booking focus

    Feature Comparison

    Feature Saya NowServing
    Primary FocusTherapy and psychological supportHealthcare marketplace
    Clinician MatchingGuided assessment-based matchingManual search and filtering
    Mental Health PositioningCore categoryOne category among many
    Pricing StyleStandardized session pricingVaries per doctor
    Between-Session MessagingDesigned for continuityDepends on provider
    Psychiatry AccessYesYes
    Ideal ForLong-term therapyOne-off consults or doctor search

    Matching Experience

    Saya Matching Process

    Saya uses a guided assessment to help match users with the right psychologist or psychiatrist based on concerns, preferences, and goals.

    This reduces decision fatigue and increases therapeutic fit—especially valuable for users who don't know which clinician to choose.

    NowServing Search Process

    NowServing allows users to search by doctor name, specialty, clinic, and location.

    This gives flexibility but requires the user to evaluate options independently. If you already know which doctor you want, this model works well.

    Pricing Comparison

    Pricing transparency matters for therapy adoption—especially in the Philippines where cost is often the biggest barrier. For more context, see our guide on affordable therapy options in the Philippines.

    Saya

    • Standardized session pricing
    • Clear published pricing
    • Subscription or package options available

    NowServing

    • Pricing varies per doctor
    • Some consults may start at lower entry price
    • Total cost depends on provider selection

    If you want predictability, standardized pricing reduces friction. If you want maximum flexibility, marketplace pricing offers wider range.

    Therapy Journey vs. Appointment Booking

    This is where the platforms differ most.

    Saya: Journey-First

    • Designed around ongoing sessions
    • Structured therapy journey
    • Emphasis on continuity
    • Built for repeat therapy sessions

    NowServing: Booking-First

    • Optimized for booking doctors
    • May be used for therapy, but not exclusively therapy-focused
    • Appointment-first experience

    For long-term psychological work, continuity can matter. For quick consults or specialist access, a marketplace model can be efficient.

    Which Is Better for Different Scenarios?

    Scenario 1: Long-Term Therapy

    Saya is generally more aligned with ongoing, structured individual therapy.

    Scenario 2: One-Off Psychiatric Consultation

    NowServing may provide a wide selection of psychiatrists to choose from.

    Scenario 3: You Don't Know Which Clinician to Choose

    Guided matching makes the process easier—especially if it's your first time seeking therapy.

    Scenario 4: You Want Access to Multiple Medical Specialties

    NowServing's marketplace model provides broader coverage across healthcare.

    Final Summary

    If your primary goal is therapy—guided matching, transparent pricing, structured long-term psychological support, and continuity between sessions—then Saya is typically the more focused option.

    If you want a large doctor marketplace, flexible provider choice, and multi-specialty healthcare access, then NowServing may suit your needs.

    Frequently Asked Questions

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    Download the app and get matched with your ideal therapist today.

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